Description

"REMOVE PRODUCT & HARD WATER/MINERAL BUILD-UP WITHOUT STRIPPING NATURAL OIL"

If you've used commercial hair care products in the past, it's likely that there's a great deal of chemical and or hard water mineral buildup (learn more) on your hair and scalp. Typically, the only way to remove this hair-dulling residue is to use a harsh chemical detergent like sodium laureth sulfate. This leads to a frustrating cycle of cuticle damage, brittleness, split ends, and frizziness that requires even more product (generally a silicone-based conditioner) to tame.

Our Organic Color Safe Clarifying Shampoo simply breaks this cycle of damage. Using only the finest natural ingredients, such as sustainably harvested Black African Soap Bark, Apple Cider Vinegar, and essential oils, our Organic Color Safe Clarifying Shampoo clears your hair fibers and scalp of silicone and mineral deposits leaving your hair clean, healthy, and beautiful. Gently remove buildup and revive shine with our Organic Clarifying Shampoo—specially formulated for natural, oily, curly, and wavy hair. Effective, color-safe, and made with care.

Who Should Use Clarifying Shampoo?

Clarifying Shampoo is suitable for:

Hair Texture: Straight, Wavy, Curly, or Coily Hair.
Hair Type: All.
Hair Concerns: Remove product or residue build-up. Eliminate cuticle damage, split ends, and frizz.

SPECIFICATIONS

8 FL oz. Bottle
Non-Staining, No Residue
Storage: Store in a cool, dry place
Shelf-life: 12 months after opening
Solubility: Water-Based
Animal testing: 100% Cruelty-free
Vegan: Yes
Country of Origin: USA
Raw Material: Plant-based. 100% Organic

BENEFITS

Effective for All Hair Types.
Eliminates Synthetic Product Buildup & Hard Water Residue.
Stops Split Ends and Slows Premature Hair Loss.
Restores noticeably Shinier, Healthier, Stronger Hair in About A Week!
Infused with Aloe, Vitamin, and Sea Mineral (AVM) blend, Apple Cider Vinegar, Pure Cold-pressed oils, and Botanical Concentrates.
Won't Strip Color.
pH balanced (4.5), Biodegradable and Dermatologically tested. 100% All-Natural, Toxin-Free Formula!

More Resources

HOW TO:

Clarifying Shampoo is a concentrated botanical hair cleanser.

Step 1: Use a quarter-sized amount and work into wet hair from scalp to ends.
Step 2: Massage gently for a couple of minutes to activate microcirculation.
Step 3: Rinse thoroughly with water and repeat if necessary. It may take 2-3 wash cycles to get all the build-up off your hair. Use 1-2X per week thereafter for maintenance.
Step 4: Follow with one of our great conditioners, Revitalizing Conditioner (for Dry, Brittle, Curly Hair), Everyday Conditioner (for Normal Hair), or Volumizing Conditioner (for Fine, Thin, Limp Hair).

PLEASE NOTE: All skin & personal care products carry a (very small) potential risk of an individual allergic reaction, regardless of how natural/organic the ingredients. This includes even Hypoallergenic products, which means that no known common allergens have been used in a product formula. We strongly recommend doing a small patch test of ANY product 24 hours prior to full application upon 1st usage, particularly if you have known sensitivities.

Patch Test: Apply the product to your inner elbow or behind your ear and observe for the next 24 hours. Discontinue use if swelling or itching occur & contact us for a refund.

*Read here for more information on using this product with Hard Water Issues.

Benefits

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How to

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Ingredients

INGREDIENTS: (100% ORGANIC/wildcrafted),AVM(Aloe/Vitamin/Sea Mineral Blend, Organic Oils of Jojoba, Coconut, Grape Seed , Apricot & Evening Primrose; Apple Cider Vinegar, Organic herbal extracts of Sage, Rosemary, Burdock, Horsetail, Oregano, Thyme, Lavender, Peppermint, Goldenseal, Cinnamon, and Lemon Peel, plant sourced kosher vegan Xanthan Gum & Potassium Sorbate; Organic Essential Oils of Grapefruit, Orange, & Litsea Cubeba.

Reviews

12 Reviews

Feels like you have returned from a Spa!
5

Posted by Maria on Jun 5th 2025

Clarifying Shampoos are underrated, and I'm glad this company brought the best natural version of it. Brings a new vigor to my hair every time - all without stripping natural oils. I use it once a week or after swimming. As I have wavy hair, I follow with the Revitalizing Conditioner for adding sheen and strength, while reducing frizz.
Gentle and Deep Clean
5

Posted by Dena G. on May 11th 2025

This is my favorite Clarifying Shampoo. Using this treatment every once or twice a week is a must, especially if you are living in the midwest of the USA, where the water is almost uniformly 'hard'. The scent is light and refreshing and gives you a pleasant, spa-like feel. Effortlessly leaves my hair feeling soft, with noticeably more volume at the roots.
Cuts through the gunk without stripping
5

Posted by Helen on May 8th 2025

The first time I used it, my scalp literally felt lighter, and my hair came out super clean but not squeaky or dry. Now I have started using it once every two weeks to 'reset' my hair. I always follow with the Revitalizing Conditioner and then the Shine on Serum by PVO. Highly recommended for anyone dealing with oily roots or product buildup.
A deep breath for my scalp
4

Posted by Nicole on May 3rd 2025

This shampoo delivers what it promises - I experienced a major difference right after just one wash. Works great for my fine and wavy hair. While ACV can sometimes be overpowering, this formula balances it with subtle botanical notes that make the experience pleasant and spa-like. My one real complaint? It doesn’t lather much (which is normal for natural shampoos), but it took me a few uses to adjust. The Clarifying Shampoo is a very underrated product, and this one from PVO ought to be your weekly hair care staple.
Effective and Refreshing!
5

Posted by Alice on Apr 27th 2025

This shampoo has been a game-changer. It leaves my scalp feeling fresh and deeply cleansed without being too harsh or drying.