Apple Cider Vinegar

Disclaimer: This webpage is for educational and informative purposes ONLY. Due to the fact of our high quality ingredients, lately we have been deluged with requests for sourcing, or purchase of individual ingredients from our lab

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APPLE CIDER VINEGAR - THE BEST CLEANISING & BALANCING TREATMENT FOR DAMAGED HAIR

Most commercial or drugstore shampoos contribute to itchy and problematic scalp. They are filled with chemicals that sabotage the natural pH balance of hair. Apple Cider Vinegar (ACV) is probably one of the most popular ingredients on the internet today, which not only fixes this unbalance, but also helps maintain beautiful shiny hair.

Apple Cider Vinegar is obtained after the fermentation and straining of pulverized apple (Malus domestica) pulp. It is rich in Alpha Hydroxy Acid (AHA) and Malic Acid – which acts as a gentle natural exfoliator. A good quality ACV should contain a substance called ‘the mother’, (or fermented apple residue) consisting of proteins, enzymes and friendly bacteria. ACV is also rich in pectin, Vitamin B1, B2, B6, Biotin, Folic Acid, Niacin, Citric Acid, Acetic Acid and Vitamin C, all of which is scientifically proven beneficial for your hair.

 Grease, grime, chemicals and toxic product build-up can be removed effectively with ACV without damaging hair fibers. Its antimicrobial and acidic nature exfoliates dry flakes from the scalp, treats dandruff and helps combat scalp infections.

 When used in appropriate concentrations, rinsing your hair with ACV-based shampoo and organic conditioner restructures brittle and damaged hair fibers, fights split ends and leaves you with naturally detangled, soft smooth hair.

 Though ACV can help restore life to damaged hair, pouring it directly not only strips hair, but can also burn the scalp! Therefore, it should always be used in diluted form or just the right amount of concentration such as what we use in our organic hair care products.

 

SHOP PRODUCTS WITH APPLE CIDER VINEGAR
         PURAVEDA EVERYDAY CONDITIONER

PURAVEDA CLARIFYING SHAMPOO

 

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